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When things are viewed as “ordinary,”
we don’t think they are “news.” Here are examples
where reporters and editors saw story possibilities in everything from
T-shirts to haircuts to shoe-shine guys to ordinary kids doing ordinary
things.
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Easy
Ideas | Concerns
of Daily Life | Everyday
Heroes | Ask
Readers | Keep Your Eyes Open
| Augusta
(GA) Chronicle
Branded T-shirts are so ubiquitous that we don’t even notice
them, but a smart journalist at the Chronicle saw a story
in them. Focusing on rock band T-shirts, the paper profiled people
who wear them and collect them.
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Lexington
(KY) Herald-Leader
Ever wonder about those body-painted sports fans? The Herald-Leader
did, and profiled University of Kentucky basketball fans who paint
themselves. |
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The Truth
(Elkhart, IN)
Avocations and hobbies are fertile ground for ordinary people
stories if you look for them. The Truth found a good
story in the amateur acting and directing of community theater.
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San Gabriel
(CA) Valley Newspapers
Ordinary people celebrate milestones in their lives. This is the
story about a father who spent a month to track down the barber
who gave him is first haircut in 1966 so that his son could get
his first trim by the same man.
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The Wilmington
(NC) Star-News
Also focusing on a “first,” a reporter and photographer
followed a young girl on her first date, including shopping for
a dress and shoes, getting her hair done and getting dressed that
night. |
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Tampa Tribune
Like San Gabriel Valley and Wilmington, Tampa
recognized that there were good ordinary people stories in the
routine “firsts” of life, so it created an occasional
series it called “Big Moments” that profiled those
firsts. It included people getting their braces off, first glasses,
first dates, first day on the job. |
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The
Charlotte Observer
While Tampa made an occasional series out of “first,”
the Observer did it as a week-long special. They kicked
it off with a Sunday centerpiece, then ran stories each day throughout
the week. Included in the week were first haircut, first home,
first puppy, first dance, first job, first hearing aid, first
day without a cigarette, first Little League tryout, first Seder,
first day in assisted living, first state championship.
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Milwaukee
Journal Sentinel
Who notices the shoe-shine guy? The Journal Sentinel did,
finding a story about a fourth generation of young African-American
men who are learning how to maintain and restore shoes and learning
pride in a craft at the store their great-grandfather founded.
This family has been in the neighborhood for years. |
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Capital Times
(Madison, WI)
We’ve all visited stores where a pet is on watch. The Times
saw a story in this everyday occurrence so published a story-photo
package. It proved so popular with readers, that the paper turned
it into a recurring photo feature. |
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The Beaver
County Times (Beaver, PA)
Coal is everywhere in Pennsylvania, but that doesn’t mean
there aren’t more coal stories to be told. The Times
found this story about a one-man coal yard operating on the site
of the sealed mine the owner’s father had owned and worked
in the ‘40s and ‘50s. |
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Raleigh News
and Observer
Newspapers cover high school sports regularly, but often overlook
other organized school activities. The News and Observer followed
a high school symphonic band as the young musicians prepared for
the performance of their lives at the prestigious Midwest Clinic
in Chicago. From awkward first rehearsals to the clinic where
the played the “Star Spangled Banner” for the first
time after Sept. 11.
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Los Angeles
Times
We don’t like to admit it, but there is a collective newsroom
sensibility that often colors the way we tell stories and which
stories we tell. Gun owners often are portrayed in the media as
extremists. The editors of the LA Times Magazine thought
it would be interesting to profile some of the everyday people
who go about their lives quietly and just happen to own guns.
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The Dallas
Morning News
Ordinary people live in neighborhoods that are changing. The
Morning News showed the change through the eyes of one family,
getting at the nuances of how an immigrant family keeps its traditions
and language but also takes on some American values — and
how they change a neighborhood.
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Raleigh News
and Observer
Many areas, like Raleigh, are growing rapidly. Raleigh
wanted to capture what it was like to be a transplant to their region.
They found a family moving to Raleigh from Arizona and followed
their experience for a year: homesickness and loneliness, unpacking,
making friends, learning their way around town, visits from relatives.
In other words, the real lives of ordinary people. |
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Minneapolis
Star-Tribune
Writers and photographers explored what it’s like to be
a kid in Minnesota. They found kids showing a pig at a fair, teasing
a sister, dreaming of the future. They ran three one the first
Sunday and then one each day for the rest of the week.
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Easy
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©2005 Readership Institute
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Road • Evanston, IL 60208-2110
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